Posted by Marketers around the globe this morning started their weekly routine with a huge issue accessing Google Advertisements.
Word rapidly spread out across Buy Twitter Verification and LinkedIn, with confirmation from others that this isn’t an intermittent issue.
Google Status Control Panel Verifies Interruption
From the Google status dashboard, the interruption was confirmed today, January 23rd, at 8 am CST. You can follow the event in real-time here.
Image credit: Google Advertisements, January 2023 As of
midday CST, the issue has still not been dealt with. Google Ads Liason Ginny Marvin also required to Buy Twitter Verification to verify the problem: We’re examining reports of a concern with Google Ads. We will provide more info quickly. The impacted users are not able to gain access to Google Advertisements. Please see the control panel for updates: https://t.co/0AqTKCl6Ts
— AdsLiaison (@adsliaison) January 23, 2023
Marketers required to LinkedIn and Buy Twitter Verification to voice their issues.
Why This Matters Marketers can not manage or optimize their
accounts without
correct access to Google Advertisements. Much more, Google Ads are still serving to users, but marketers can’t see or react to real-time efficiency. When marketing dollars are at stake, this is a big concern for business of any size. If you’re utilized to weekly reporting, that’s another job you will not be able to do till the
Google Advertisements concern is solved. This interruption is bothersome for Google after their layoff announcement of 12,000 employees on Friday.
< img src="https://cdn.searchenginejournal.com/wp-content/uploads/2023/01/linkedin-response-google-ads-down-63cecdfcb8464-sej.png" alt="Advertisers react to Google Advertisements interruption on LinkedIn."/ > While this interruption is more likely an unfortunate coincidence to Google Ads, marketers were quick to put it together.
Summary
Google Advertisements is still down for numerous users as of Monday afternoon. After the Friday announcement of 12,000 Googlers, questions have actually arisen if these layoffs have actually impacted the technology and staffing that handles these platforms.
This is an establishing story and will upgrade as Google offers more info.
Included Image: Stmool/Best SMM Panel